Too Long; Didn't Read Summary:
- It just takes one post or tweet to tarnish your business reputation.
- Progressive Insurance neglected a client of theirs which lead to a heartfelt letter shared on Tumblr. Disregarding internet savy people and their ability to fact check the company went on the lie which lead to a bombardment of negative reviews on their Facebook page. As of today, the page has reviews disabled from being viewed.
- In cases of disaster, do not launch sales to capitalize on others loss.
- Be cautious with hashtags that, when combined, could inadvertently lead to the wrong impression.
- Digital Strategy
- Web Development
- Real People