Social Media #Fails Every Company Should Learn From

Too Long; Didn't Read Summary: 

  • It just takes one post or tweet to tarnish your business reputation.

  • Progressive Insurance neglected a client of theirs which lead to a heartfelt letter shared on Tumblr. Disregarding internet savy people and their ability to fact check the company went on the lie which lead to a bombardment of negative reviews on their Facebook page. As of today, the page has reviews disabled from being viewed.  

  • In cases of disaster, do not launch sales to capitalize on others loss. 

  • Be cautious with hashtags that, when combined, could inadvertently lead to the wrong impression.

  • Digital Strategy
  • Web Development
  • Real People
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